Making Your Convention Experience Count

Conventional Wisdom provides exhibitors with the answers from experts who know the ins and outs, shortcuts, dos and don'ts to your avaition convention planning.

The primary function of trade shows and conventions

is to bring providers and customers together in the same venue at the same time. They have a tendency to become endless smorgasbords of product and information that can easily overwhelm the appetites of the assembled consumers. And they're not cheap!

Registering for and attending a multi-day gathering of suppliers and customers requires a serious commitment of time and money. Exhibiting adds significant additional costs.

Do you have the time and the funds to make the event worthwhile? Our goal is to give you concrete answers to the following questions, and help you pave the way to success at your next trade show or convention.

So how can an exhibitor be certain that investment generates a reasonable return?

How can you be sure you take advantage of media and displays to get your message out?

What's the best way to make the convention provide a solid ROI rather than drain the promotions budget?

We'll help you make your convention experience count...

and not just with a packaged “How To” guide, we'll pitch in and work right along with you to make sure you get the best bang for your buck! Done right, attending and exhibiting at a convention can be one of the most effective ways to present your products and services to potential customers. We'll make sure you do it right!